The team that helps

brands become bolder

Founded in Newcastle upon Tyne, Decide is an independent, award-winning brand activation agency.

Over our 70+ years, we’ve built a reputation for creative excellence and producing commercially effective design – the perfect combination for building strong, long-term relationships with both our clients and staff.

Old Mill House Building with cars parked outside

Our mission is simple. We’re here to instil certainty and confidence in our clients’ marketing strategies and effectively influence shopper decision-making, enhancing brand recognition, preference and purchase.

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Our Executive Team

Our Group Board

Our Specialists

Head shot of Gareth Harvey

Gareth Harvey

Director Of Consumer Psychology

Head shot of Mac Patterson

Mac Patterson

Creative Insights Director

Jo L

Jo Ledger

Client Services Director

Head shot of Jessica Foggin

Jessica Foggin

Client Services Director

Headshot of Paul R

Paul Rutherford

Senior Consultant (Retail Environments)

Client Services

Jo ES

Jo Errington-Stevens

Account Director

Head shot of Amanda Clough

Amanda Clough

Senior Account Manager

Headshot of Mieke

Mieke Fessey

Senior Account Manager

Nic R

Nicole Rushworth

Senior Account Manager

Hebe

Hebe Watts

Account Manager

Head shot fo Maria Blake

Maria Blake

Project Manager