A product launch that’s completely crackers!

If you want a WOW shopper marketing campaign for a new product launch, we’ll give you a WOW shopper marketing campaign.

To generate excitement about a new children’s healthy snack range, we brought sketches to life across a range of touch-points, causing complete disruption in store.

Dialling up the ‘playful education’ equity of the brand, we visually communicated the brand’s point of difference in having a variety of product shapes.

What we did

  • Idea Generation
  • Concept Development
  • Shopper Marketing Toolkit